Cannes Young
Lions 2024

Submission . Concepting . Craft

Task: The 2024 CYL Print brief challenged us to create a single print advertisement promoting the concept of 'Kellogg's' Kombo's, which involves mixing different cereals to create new breakfast combinations.

Outcome: I designed a mesmerising kaleidoscopic world filled with Kellogg's cereal boxes, capturing the child-like joy of mixing cereals. Kaleidoscopes provided the perfect inspiration, with their ability to create countless combinations using shapes and colours. We transformed their iconic and recognisable cereal boxes into windows, to enchant people into a world of endless Kellogg's Kombos.